A purpose, aim, or objective—the reason or goal behind an action or plan; widely used in everyday and business contexts.
このプロジェクトの目的は顧客満足度の向上だ。
The purpose of this project is to improve customer satisfaction.
旅行の目的は歴史的な建造物を見ることです。
The purpose of the trip is to see historic buildings.
目的を明確にしてから計画を立てよう。
Let's make a plan after clarifying the objective.